Teenager-like-thinking may not be enough for Kamala to secure the win!
Kamala Harris and Tim Walz’s reliance on internet memes and viral content may not be enough to win the election
While Kamala’s online presence has been successful so far, it’s essential to remember that the demographic dominating internet discourse doesn’t represent the broader electorate. Four years ago, it was unimaginable for a politician to meme their way onto the presidential ticket, but that’s what Tim Walz did. His viral quip about Republicans being “weird” helped him secure the Democratic vice presidential nomination. However, Harris and Walz must recognize that Twitter is not real life, and the young, educated demographic online doesn’t reflect the broader electorate. Harris launched her campaign with coconut memes and “Brat” references, but she must do more to engage older, offline voters.
Joe Biden’s success in 2020 came from recognizing this and building a coalition of older Democrats. Harris faces the challenge of creating a campaign operation on the fly and making this election a referendum on Donald Trump. While Walz’s online antics have been entertaining, they won’t be enough to win over voters. Harris will eventually need to take a clear stand on issues like the US-Israel alliance, which will likely put her at odds with left-wing Twitter. Most of the public supports the traditional US-Israel alliance, even if most TikTok influencers do not. To win, Harris needs to focus on issues that resonate with older voters, such as Social Security and Medicare. These may not be the most viral topics, but they are crucial to winning the election. Harris’s team must find a way to engage with older, offline voters on their terms rather than relying solely on internet memes and viral content.